Pros and Cons of Social Media at Workplace

Social media is very important in every aspect because information technology has become a huge means of communication. There are many people who are too eager to meet what notification they have got on their phone simply many find information technology too distracting and troublesome.

On the other hand, social media in the workplace is a benefaction for faster communication which increases the efficiency in achieving smooth performance in the business.

Social Media:

Social media may be problematic for some but for nigh of the people it has been a peachy help because their productivity and issue has increased greatly. Social media has besides helped the employees and the peak management to come up closer and build relationships in and out of the company premises.

The post-obit are the pros and cons of using social media in the workplace which volition help you lot in getting a much deeper meaning as to why it is important and disadvantage at the same time.

Pros and Cons of Social Media in the Workplace:


S.no	Pros of Social Media in the Workplace	Cons of Social Media in the Workplace
1	Strengthen your employees	Major lark
2	Increase in Productivity	Wastage of time and productivity
three	Helps in Analysing company operation	Rapid need of Cyber security
4	Making people know your existence	Creating new guidelines
five	Piece of work ideals	Misuse of Social media
6	Online training to employees	Technical Risk
7	Branding	Silly mistakes that can affect company reputation
8	Develops skills	Potential risk of exploitation
9	Recruiting process gets easier	Misunderstanding
x	Inexpensive investment	Harassment and Bullying
11	Marketing aspect	Misleading information

Benefits of Social Media in the Workplace:

1. Strengthen your employees:

Engagement of the employees with the upper management is very important equally it increases the free flow of communication from 1 person to another.

Through social media the acme management can hear the views and opinions of the employee which will eradicate the problem of feeling that the voices aren't heard of the employees.

Communication is the central to a successful management and thus social media can aid in improving the communication attribute in a visitor.

2. Increment in Productivity:

The employees who work are in need of compliments and motivation to balance their work effectively. Social media can assistance them in acquiring a lot of cognition and tin teach them conventional ways of practicing multitasking.

For the piece of work they take done, they need to know how much progress they take made in productivity and they likewise need compliments and then that they get motivated to do more than.

three. Helps in Analyzing the performance of the company:

The data of the company can be analyzed by social media by knowing the new company trends that will increase the employee productivity.

There are many training sessions being conducted to ameliorate the skills and power of the employees to contribute much amend. Through social media, yous can find effective leaders that aren't so noticeable in your department.

Social media will help in analysing and making plans and goals according to that information and the visitor can piece of work efficiently.

4. Making people known about your beingness:

There are so many companies that aren't noticeable and not known in their industry which hampers the growth of the company. In this generation, people are then hooked upwards on social media that without it they won't know anything about anyone.

If you lot want to make other people know about your visitor, then promoting your company on social media is the all-time and effective style.

5. Piece of work ideals:

Some employees don't take any thought what work ideals even mean. Social media helps all the newcomers in the business globe to know all the terms and work ideals of the company.

Social media does at least half the piece of work of the visitor by just listing necessary information about how the company works and how the employee has to evolve in given weather.

There are many companies who take shut down due to lack of co-operation betwixt employees. Thus social media can help in spreading awareness about work ethics.

6. Online training to the employees:

Many companies spend a lot of money in training the employees but at present at that place are other ways of training employees which are cost effective. There are many online grooming sessions that talk about various aspects of the workplace. There is also grooming available on the technical ground.

Social media will help in making cost-effective preparation to the employees where they can larn better and at the same time, the company will not accept to spend a lot of money.

7. Branding:

A company tin establish their own unique identity past connecting with customers via social media. In that location are many brands that accept been established merely because of heavy advert and social media.

Advertising is the costliest way of connecting with the customers but social media is cheap and at the same time it is very constructive. You have to be available on social media almost every twenty-four hours by posting pictures, posts, videos and many more to create your brand.

viii. Develops skills:

There are many networks such equally LinkedIn that helps employees to connect with different kind of professionals and successful businessmen or entrepreneurs. When employees follow them they learn a lot of things which would increase their work ethics.

Such apps non only assist people come closer but it also gives the preparation to develop skills and abilities in technical aspects and other aspects of the business. Employees learning new things are an advantage for the company.

9. Recruiting process gets easier:

Traditional modes of hiring an employee take a lot of time and effort and it isn't an like shooting fish in a barrel thing to do. Social media helps in improving and making quick decisions while selecting the candidate.

When the employees update their skills and feel on LinkedIn or whatever other app, it helps the recruiter to know if that employee is the preferred candidate for the job. So when an employee is on social media it helps in learning a lot about the employee as an individual.

10. Inexpensive investment:

Investing your time and money on social media is the most cost-effective investment any company makes because it is cheap and very effective. Many companies spend a lot of money on costly methods such as advertising and many more.

But social media has made it easier for the employees to connect and learn easier methods which increment productivity and also spreads the sensation virtually their brand. Many companies have called social media to increase their customers and at the aforementioned time increase the employee appointment.

11. Marketing attribute:

Companies are trying to target customers on social media because information technology is easier, cheaper and it also increases the productivity. Online marketing has made a lot of things easier and hence company considers social media to target their customers using marketing strategy.

Cons of Social Media in the Workplace:

ane. Major lark:

Social media is the major distraction for the employees to focus on their work. Facebook, whatsapp, tumblr, Pinterest and many more are the major distraction for the employees that shift their focus from the work.

At that place are many people that accept been caught on playing games or viewing Facebook in the workplace which is wrong. Using social media in excess tin wearisome down the productivity and efficiency in the organization which tin can bring loss to the company.

2. Rapid demand of the Cyber security:

Using social media in the company premises is a boon and at the aforementioned it is also a nifty disadvantage considering if y'all are using social media so you volition be using cyberspace.

A lot of people steal confidential data of the business so there is increment in the number of hackers and spam. Cyber Security helps in eradication all this problem which may affect the visitor.

3. Creating new guidelines:

When the employees are using social media yous have to state new policies and rules and so that at that place is no wastage of fourth dimension and compromising with company confidential information.

Thus the manager have to make sure that they provide and transform their rules and regulation then that they tin can effectively improve transparency and decrease all the bad effects of using social media.

4. Misuse of Social media:

Facebook, Whatsapp, Tumblr, Youtube and many such social websites can create a lot of lark if used other than the function utilize purpose. There take been sure percentages going up of wastage of time and less productivity because of social media.

It is also difficult to keep on seeing what employees are doing or on how much time they are spending on social media.

5. Technical Run a risk:

When the employees utilise the role calculator and laptops they download stuff which are fully loaded with viruses. At the end the person who is using the social media is not in any risk simply the company'due south arrangement tin be at huge hazard if the virus is also big.

Thus social media usage in the office tin can be pretty risky because it can lead the visitor to a risk where they have to spend coin on repairing and removing the viruses from the computer.

6. Featherbrained mistakes that can touch the visitor reputation:

There are very few people who are very great at treatment social media only at that place are some who don't know much so if they are given the responsibleness of handling the social media of the company there is a lot of risk involved.

At that place accept been some mistakes done by the people who don't have much feel or knowledge on how to handle social media websites. Such mistakes accept led to a lot of controversy and companies have gone through a lot of loss because of this.

vii. Potential adventure of exploitation:

Many companies accept been hacked by their competitors or even people who have personal grudges and so social media is the surface where the company can be targeted a lot.

There take been people who accept brought the reputation of the company downward past sending wrong accusation about the business organisation transaction or the policies.

eight. Misunderstanding:

In Social media a lot of misunderstanding can be created if people didn't sympathise the news or whatsoever new update of the company. For Instance; accept the controversy between snapchat and snapdeal.

When Snapchat said in the interview that they won't be targeting India because it is a poor country. People misunderstood and thought it was Snapdeal who gave such comments. So they started uninstalling Snapdeal thus creating a loss for the Snapdeal visitor.

nine. Harassment and Bullying:

Social media has those kind of people who have good skill and noesis, but at the same time it has some bad people who created a lot of havoc and anarchy due to their beliefs on internet.

Statistics reveal that many employees are targeted past the protestors and have been harassed and bullied on social media which have lead people to take bad decisions such as suicide.

ten. Misleading information:

There is misleading information nearly the product or service that tin can be posted by the competitors or the protestors which can create a loss for the business. Being too much in the controversy is skilful and also bad for the company depending on what type of controversy it is.

Misleading information affects the overall growth of the visitor because information technology will take time to brainwash people about what is correct and wrong.

Social Media is a benefaction and at the same time, it has a lot of risk also. This would depend on how the company handles the problem. The visitor should be very item about the usage of social media equally it targets huge number of potential customer.

Decision:

Social media tin be a revelation in the workplace if information technology is used properly and efficiently without any distractions to the individual. Information technology is obvious that social media has been a boon to brand the life of the private easy and dynamic but at the aforementioned fourth dimension it tin bring negativity in the life of the individual or the company.

Any unnecessary usage of social media can reduce the efficiency of the work and the potential of the employee. Social media gadgets should be used only for work related purposes other than personal benefits.

Hence it is important to link the using of social media in the workplace in proper fashion for the do good of the organization. If social media is used to the highest potential then it helps in the overall growth of the company.

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